Friday, June 23, 2006

Corporate Blogging 101: What You Said


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Originally uploaded by iridescentclouds.
Yesterday I asked readers to send me their posts about corporate blogging as I prepare for a talk Alan Weinkratz and I are giving next week for IABC.

Already, many of you have sent in responses, and I added a few of my favorites too. But if you are inspired to post over the weekend, or on Monday, just send me your link and I will add it to the list.

Also, if there is a classic post you think I have missed (which I probably have), let me know and I will add it in:

What makes a blog a blog? How is it different from an Internet Chat Room or a Bulletin Board?

How does corporate blogging fit into a PR Plan? How is it measured?

How can blogging be measured for ROI as a communication tool?

How can blogs be used to communicate with key stakeholders?

What resources are available for us to learn more?

How does RSS Feed work with this?
Is there a way to cut through the rants and raves found in blogs and get to the pearls of wisdom?
How can blogs be used to test new products or ideas?
How can blogs be used to collaborate internally?
How can blogs [and social media tools] be used for Media Relations [and Blogger Outreach]?

How do you monitor or control messaging and/or negative posts internally?
Tips for corporate bloggers
Update: This post is now closed for new entries, thanks to everyone who participated, this is really a very impressive list of ideas. Some digestion to come...

Add thos post to NewPR